Ladbrokes Review

Ladbrokes are widely regarded as one of the oldest bookmakers in the world. What's been impressive to see is that whilst they were a very much a UK focussed bookmaker, over the years they have gone on to become a global brand and now accept customers from all over the world.

The site itself has undergone many changes to improve and move forward with modern day betting. 2014 has been a big year for the brand with a complete re-design of their Sportsbetting section to accommodate a more modern feel and appeal to a younger audience. Ladbrokes have always been able to thrash it out with the bigger brands in the industry and in this review we will be looking at how they have gone about maintaining their stellar reputation for so many years.

Sports Betting

Ladbrokes have worked hard to increase the number of features that they offer their punters. Whilst this was once a bit of a slim area for the bookmaker, they are now right up there with the best; let's take a look.

Betting Odds and Markets

It's probably not that much of a surprise to hear that Ladbrokes offer a staggering array of sports and markets to bet on. You don’t get to be a global powerhouse in the betting industry by offering slim pickings in this area. All your usual suspects are there such as football, cricket, golf, horse racing and rugby, with a few more obscure sports such as beach volleyball, chess and MMA.

Their pricing has always been competitive and you will likely see them in around the top 5 spot for pretty much every market they offer. We mentioned about the enhanced pricing earlier in the promotions section which will put them industry best priced, but they do include a few industry best priced just from their 'standard' pricing structure.

Mobile Betting

Their betting app is a nice little addition to their new online bookmaker and again, this has seen a makeover within the last 6 months or so. Ladbrokes actually introduced one of the first betting apps going and looking back, it looked a lot different then, to now. The app is really quite stunning and so easy to use. Resource wise it won't drain your phone and runs superbly of a 3G connection. The only downside that we found was anything less than a 3G connection and it really started to struggle.

Live Streaming

Live streaming is available both online and via the Ladbrokes app, which is a huge positive. What's so good about their online live streaming is that you can see the streaming whilst also watching the markets for that match in and around that stream. This makes betting on these types of matches so much easier and all you need is a funded Ladbrokes account to view their wide range of sports on offer.

Live Betting

A fantastic live betting section is included on the new design and from here you will be given an interactive, up to the minute scoreboard which also includes a reasonable amount of information for each match. We liked the way in which you could open up or collapse the markets you are betting on to make it look a little more concise.

Casino Games

Labrokes are another company who have decided to not keep all their eggs in one basket and instead use a plethora of software providers to cherry pick the best gmaes for their users. The list includes Playtech, Ash Gaming, Evolution Gaming, WagerWorks Software, Net Entertainment, Realistic Games, NextGen, WMS, Barcrest, Quickspin, Push Gaming, Endemol Games, Novomatic, Games Warehouse, Genesis Gaming, Blueprint Gaming, Mazooma and GW Games.

What’s great about the Ladbrokes casino is that you can either play direct from your browser or via the downloadable casino client for both PC and Mac computers alike. Mobile users get a dedicated app to download from the App Store for iOS devices and Android users need to simply visit the Ladbrokes casino on their smartphones.

Table Games

You’re getting a good look at 40+ table games to choose from within the casino. These include the usual suspects such as blackjack, roulette, craps and Sic Bo, but also a mix of variations of those games such as European Roulette, Blackjack surrender, American Roulette and progressive blackjack, to name but a few.


The slots selection is equally impressive with around 125 games to choose from. What’s nice about Ladbrokes is that they are forever changing their back catalogue of slots, highlight the new games for that week from within the casino. They tend to lose one for every new one they bring in, to keep numbers at a amore manageable level.

Progressive Jackpots

A running theme with Ladbrokes, but once again you’re getting a well stocked progressive jackpot area with around 30 titles to choose from. Some of the bigger games such as Gladiator, Iron Man 2, Spiderman and X-Men all pull in jackpots of well over £1million.

Bingo Games

Unlike a lot of online bingo rooms, Ladbrokes actually use two software providers for their games in Endemol and Virtue Fusion. With this comes a good range of games to choose from including 90, 80, 75 and 40 ball bingo.

On top of the usual bingo games you’re also going to be looking a plethora of slots, scratch cards and number games to choose from, which include 3 card brag, blackjack, deal or no deal and Hi or Lo Games show, to name but a few.

The software can be used via your browser on both PC and Mac or alternatively you can download the dedicated Ladbrokes bingo app to your smartphone. Probably the easiest way to do this is by scanning the QR code on their website or by simply hitting the online bingo hall via your smartphone and it will automatically detect it for you.

Poker Games

Ladbrokes Poker is based on the iPoker network, which is now one of the biggest poker networks in the world. The network now has dozens of poker rooms affiliated with them, which is great as it pools in a massive pool of players, meaning you can get games around the clock.

The software can be accessed by either downloading it to your computer or simply playing within your intent browser. It’s worth noting that the software is not compatible with mac, however, but obviously the browser would be suffice for most Mac users. You can download the software direct to your smartphone should you wish. Ladbrokes have a dedicated app that can be downloaded on Android and iOS devices, which works excellently!

The games on offer are pretty comprehensive as well. You’ve got the usual Texas Hold’em and Omaha games, but you also get some mixed games including 7 card stud and razz 7 card stud. The software also includes both speed poker and the new 6+ poker, where only cards 6 through to Ace are used and the rest are discarded. If you haven’t tried this format of the game out yet, then we would highly recommend doing so!

Useful Info
Payment Methods
Min Deposits
  • Debit Card (£5)
  • Credit Card (£5)
  • PayPal (£10)
  • Neteller (£10)
  • Skrill (£10)
  • Paysafecard (£5)
Customer Support
Telephone 0800 731 6191 (Sports) / 0800 032 1133 (Gaming) (24/7)
Email Via Web Form
Live Chat Via Website (24/7)
Post Imperial House, Imperial Drive, Rayners Lane, Harrow, HA2 7JW, UK

About Ladbrokes

Ladbrokes is widely thought of as one of the oldest betting companies in the world. They first opened their doors in 1886 and since then have gone from strength to strength. The company were a project of a British Racecourse ower, Mr Schwind and were based out of Worcestershire.

It wasn’t until the ban on betting shops within a high street was lifted in 1961 that the company really started to flourish. At this point they were owned outright by Cyril Stein and it was he who got to work opening as many shops around the country as he could offering fixed odds betting to the masses.

What many people may nor be aware of is that in 1999 the company acquired a pretty famous Hotel chain, Stakis Hotels and rebranded to be called the Hilton Group Plc. In 2005 the company then sold the chain of hotels to the Hilton Hotels Corporation for £3.3billion, and then reforming back under the name of Ladbrokes PLC.

From there the company continued to develop and in 2015 they merged with the Gala Coral Group to essentially become the biggest bookmaker in the world offering up over 4,000 betting shops and with 30,000 employees around the world.

The company are licensed by the Gibraltar Licensing Authority, which allows them to trade legally in any derestriction that accepts this accreditation.