Gamesys are one of the most intriguing brands in the online gaming sector at the minute, and for all the right reasons. The company was founded in 2001 by Noel Hayden and are still based out of London, although now have offices situated around the world. So, why are they intriguing I hear you ask?
Well, many think of Gamesys as a fairly small software operator and to be fair, we cant argue with that in terms of the number of games that they provide. But, it’s very much quality over quantity with a company like Gamesys and they are far, far bigger than most will imagine. For example, the company employ over 900 people around the world and currently there are over 40 million users of their software. In 2012 across the group, wagering was over $6.4 billion (£5.5 Billion) and whilst we know this includes casino games as well, their two biggest brands are that of Virgin Games and Jackpot Joy, both huge for online bingo games.
Games & Features
We are going to be the first to admit that the range of bingo games on offer isn’t massive. We stated earlier that they don’t have a huge catalogue of games, with the majority of what they do have being that of 90 and 75 ball variants. But, once again, it’s quality over quantity and we truly feel they have some of the best bingo games of any network.
The reason behind that is not only do they included several branded games, but pretty much each game that they have designed has special bonus rounds, which add an extra layer of depth to what can become a pretty monotonous game type.
The Take Me Out game is based on the successful TV program hosted by Paddy McGuiness. It’s essentially a 75 ball bingo game, but with that comes additional games, with the most popular being of actually playing the Take Me Out ‘No Likey, No Lighty’ game. As you work through the bingo game there will be host girls of whom you have to impress. The more lights you can keep on at the end of the game the more free tickets you can win. If you manage to keep on 18 or more lights whilst you play you get to win the progressive jackpot that’s on offer, which often tops the six-figure mark on a daily basis.
Next up we have to mention the Speed Bingo game, which is quickly becoming one of the most popular games that Gamesys have developed. The concept is pretty simple; you buy your tickets, play the 75 ball bingo game each game will last no longer than 30 seconds. After the game has finished you are thrown into another game straight away and work through the same process. If you are looking for fast paced games, then this is the one for you.
We couldn’t finish this section without mentioning the Bingo Royale game, which to us looks like it’s loosely based around Barbara Windsor, who’s been the face for Jackpot Joy bingo for years now. Like all good bingo games, the main staple of the game is pretty standard 90 ball offering, but as you work your way though you are going to be able to earn more than just the standard sorts of prizes. If the Queen is still in her palace at the end of the game then you are going to be in with a chance of winning part of the jackpot. The Queen will allow you to match up 5 more balls in your game and gives you the chance to win even more prizes.
The side game selection at Gamesys is of a steady amount, with most games allowing you to choose between slots, Casino games (table games) and instant win games (scratchcards etc.). As the company already produce casino games, it means these games are all of a really high standard, so it’s not as if they have just added these as an afterthought, like some developers. Granted, some have been edited and diluted a little in terms of features, mainly down to having to cram them into a smaller screen, but they still function just as they would if you were playing them in the casino.
The majority of the sites ‘feature’ games will be linked into the progressive jackpot games in some way. What’s pretty neat is that with most you can choose to play the standard game or contribute towards the jackpot. The likes of Take Me Out, Game Show Bingo, Bingo Royale and even Speed Bingo all link in to their own jackpots. As these re played across large networks usually, the jackpots can become very lucrative, although not necessarily the biggest that we have come across throughout the industry.
Gamesys first crept on to the scene in 2001 and since then, they really haven’t looked back. The company were set up in London and have dotted about several different offices due to the rate in which they expanded. They kicked things off with the launch of Jackpotjoy.com and this is really their flagship brand. By 2004 the company had already served up over 100 million wagers throughout, signalling just how impressive and rapid their expansion had been.
By the mid 2000’s Gamesys had started to win awards from within the industry, with their mot noticeable bingo triumphs being that of Bingo Operator of the Year, Which Bingo Site of the Year, Customer Service Operator of the Year, Social Casino Product of the Year and Innovation in Bingo.
One of the company’s most exciting collaborations has been with the social media giants, Facebook. Gamesys and Facebook teamed up to create one of the first online real money gaming applications within their platform and with this game massive exposure for Gamesys.
In the present day, the company are still moving forward with new innovative designs, with one of their most exciting deals being that of the fist company to launch online bingo in the US since the fallout over the UIGEA back in 2006.